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Beeline

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Navigation for two wheels. A vision to make journeys better for everyone.

113%
 - 
1 day left
£800,038 target
£910,796 from 470 investors
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Business overview

Location London, United Kingdom
Social media
Website beeline.co
Sectors Automotive & Transport Mixed Digital/Non-Digital B2C
Company number 09548906
Incorporation date 18 Apr 2015
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Investment summary

Type Equity
Valuation (pre-money) £8M
Equity offered 10.22%
Tax relief

EIS

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Business highlights

  • £7m in revenue since launch in 2017*
  • Userbase of over 100k riders
  • Collabs with top brands Triumph, Tier Mobility, Morgan and Bo
  • Over 5,000 reviews, with an average score of 4.6 out of 5 stars
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Key features

  • Secondary Market
  • Seedrs nominee min. £59.74 +

Idea

Introduction

We are Beeline, and we make bike rides better through navigation technology for two wheels. By two wheels we mean bicycles, e-bikes, e-scooters, mopeds and motorcycles.

For us, it all comes down to one question - what makes a great bike ride? In our opinion so much of that comes down to the route you take. This is why we strongly believe that if you can build great navigation technology you can unlock better bike rides for everyone.

In recent years the world has turned to two wheels as an answer to many of its problems ... now we have better cycle infrastructure, e-bikes and e-scooters, shared micro-mobility, cargo bikes - travelling on two wheels is really taking off, whether for leisure or for transport, and we hope to play a part in that future.

The experience of riding a bike, scooter or motorcycle can be absolutely fantastic for everyone - join us in building technology that helps that happen.

Monetisation strategy

Ultimately we are working towards three revenue streams for the business:

1. Sales of devices (B2C). This stream is already established and constitutes the majority of our current revenue

2. App subscriptions (B2C). This is planned to launch within the next year

3. Integrated navigation services (B2B). We have one live contract here (Tier) and with several others in discussion

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Investing carries risks, including loss of capital and illiquidity. Please read our Risk Warning before investing.

Investing involves risks, including loss of capital, illiquidity, lack of dividends and dilution, and should be done only as part of a diversified portfolio. Please read the Risk Warnings before investing. Investments should only be made by investors who understand these risks. Tax treatment depends on individual circumstances and is subject to change in future.

This webpage has been approved as a financial promotion by Seedrs Limited ("Seedrs"), which is authorised and regulated by the Financial Conduct Authority. It is not intended to be a promotion of any individual investment opportunity and is not an offer to the public. The summary information provided about investment opportunities on this webpage is intended solely to demonstrate the types of investments available on the Seedrs platform, and any investment decision should be made on the basis of the full campaign. Full campaigns are available to investors who have become authorised to invest on the Seedrs platform. All investment activities take place within the United Kingdom, and any person resident outside the United Kingdom should ensure that they are not subject to any local regulations before investing.

Seedrs does not make investment recommendations to you. No communications from Seedrs, through this website or any other medium, should be construed as an investment recommendation. Further, nothing on this website shall be considered an offer to sell, or a solicitation of an offer to buy, any security to any person in any jurisdiction to whom or in which such offer, solicitation or sale is unlawful. Seedrs does not provide legal, financial or tax advice of any kind. If you have any questions with respect to legal, financial or tax matters relevant to your interactions with Seedrs, you should consult a professional adviser.

Tax Relief (SEIS)

This business is eligible for SEIS relief - providing qualifying investors with income tax relief of 50% of their investment and certain other tax reliefs. Tax treatment depends on individual circumstances and is subject to change in future. Click to learn more.

Tax Relief (EIS)

This business is eligible for EIS relief - providing qualifying investors with income tax relief of 30% of their investment and certain other tax reliefs. Tax treatment depends on individual circumstances and is subject to change in future. Click to learn more.

Valuation (pre-money)

Valuation rounded from £8,001,098

Pitch type

There are 5 types of investment pitch available on Seedrs.

  • Equity
  • Convertible
  • Fund
  • Cohort
  • Secondary

Investing in a regular equity campaign is the simplest and most common way to invest in a startup. You decide which business you want to invest in, and if the campaign hits its funding target then you will become one of their shareholders. As the company becomes more valuable, so do your shares; allowing you the opportunity to share in the future success of the business.

Learn more about pitch type on Seedrs

Seedrs nominee

This shows if you are able to choose, when making an investment, that you be represented by, and your shareholding be managed by, the Seedrs nominee.

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Custodian

If you invest in this Campaign, Seedrs will act as Custodian rather than provide our standard nominee service. This is due to the fact that the business is not directly involved in the share sale and Seedrs will not benefit from any rights under a shareholder agreement. As a result, Seedrs will handle administrative tasks as we do normally, but you will not have information or voting rights, updates from the business, preemption on future fundraising, or ongoing support about business trading activity.

Learn more about Custodian here

Secondary market

This shows if the business has opted-in or opted-out of allowing its shares to be bought and sold on the secondary market.

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Direct investment

This shareholding type is available and the minimum investment required to select it.

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Payment options

We are not able to accept card payments for investments into this sector. You can pay for your investment by creating a bank transfer, using funds in your investment account or create a Pay by Bank payment. Your investment will only be completed once the funds have reached our account.

Business Involvement

This Campaign offers shares for sale in business that is not directly involved in this Campaign or the sale. As a result, the Campaign and post-investment experience, including investor rights, will differ from a business-led campaign on Seedrs. Most notably, the business will not engage with investors in the discussion forums both during and after the sale or provide any updates to investors.

Learn more here

Payment options

We are not able to accept Pay by Bank payments for investments into this sector. You can pay for your investment with a card payment, by creating a bank transfer or by using funds in your investment account. Your investment will only be completed once the funds have reached our account.

Drawdowns

This campaign offers the ability to pay for an investment by drawdowns.