Cheese Posties is a first of it's kind – cheese toastie by mail subscription box service.
With over 30 original flavour combinations, we send our subscribers all the ingredients they need to make one of our amazing cheese toasties, perfectly portioned and neatly packaged in a letterbox-sized package via Royal Mail 1st Class post.
The package includes a collectable Trumps card that can be played as a game and a toaster-friendly bag to cook it in any household toaster.
After a 12 month beta period which generated £49k revenue* with no investment and no paid marketing (the only cash input was from our rewards-based Kickstarter campaign) we re-launched in November with a premium product and premium price point to match.
We are now acquiring between 20-40 new subscribers per day and therefore need to expand, consolidate our platform and improve our supply chain to handle the rapid growth.
*Source: unaudited management accounts