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Jump Ship Brewing

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A multi-award winning alcohol-free brewery, committed to our craft, our community and our planet.

130%
 - 
Funded 14 Feb 2023
£280,000 target
£366,530 from 312 investors
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Business overview

Location Edinburgh, United Kingdom
Social media
Website www.jumpship.beer
Sectors Food & Beverage Non-Digital Mixed B2B/B2C
Company number SC616013
Incorporation date 12 Dec 2019
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Investment summary

Type Equity
Valuation (pre-money) £2.2M
Equity offered 14.28%
Share price £2
Tax relief

EIS

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Business highlights

  • Multi-award-winning, including world's best non-alcoholic lager.
  • Tripled sales in last two years ('20 - '22)*.
  • Listed in top venues including Michelin starred restaurants.
  • Set to install Scotland's first specialist alcohol-free brewery.
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Key features

  • Secondary Market
  • Seedrs nominee min. £10.00 +
  • Direct investment min. £20,000.00 +
  • Idea
  • Key Information
  • Investor Perks
  • Team
  • Updates
  • Investors 312
  • Discussion
  • Documents

Idea

Introduction

Jump Ship Brewing was founded in 2019 by Sonja Mitchell out of a love of beer and a horror of hangovers. Frustrated by a lack of decent alcohol-free alternatives, she set off on a voyage of discovery to brew her own world-class alcohol-free beer in Scotland. She launched on the back of a successful crowdfunding campaign with her flagship beer, Yardarm

Peter Sharp joined as head brewer in 2021 from the historic Caledonian Brewery. We now have a core range of four amazing beers, plus seasonal releases and colloborations, each craft brewed in small batches to be naturally less than 0.5% ABV. We brew our beers to be as inclusive as possible, so not only are they alcohol-free, our core range are also gluten-free, vegan, low-calorie and low-sugar.

And we want to do great things as well as brew great beers. We have committed 10% of profits to charity and brew our beers as sustainably as possible.

Substantial accomplishments to date

- Launched on the back of successful Crowdfunder campaign (target hit within seven days).

- Tripled sales in the last two years (2020 - 2022), including 240% growth in wholesale in 2022 driven by strong growth in the on-trade*. Listed with over 130 independent stockists, with top venues such as the Gleneagles Townhouse Hotel and Michelin starred 21212.

- Exports made to US and Finland, with planned roll out to a further 300 Finnish stores this year.

- Expanded our core range to four beers, as well as two seasonal releases and two collaborations, with more to come.

- Featured on national media including BBC, Woman & Home, BBC Good Food, IndyBest, with BBC TV coverage airing in March this year.

- Scottish Edge winning business (UK's biggest funding competition) and part of prestigious Unlocking Ambition programme.

- Beer awards include World Beer Awards style winner 2021, 2 x Scottish Beer Awards gold, and European Beer Challenge gold, as well Scottish Design Award for our cans.

- Supported several charities nominated by our shipmates, including Firsthand Lothian and Empty Kitchens, Full Hearts.

*based on unaudited management accounts.

Monetisation strategy

Our main sales channel are trade ( direct and wholesale), direct to consumer via our own website or Amazon, and export.

We sell directly to independent restaurants, bars and bottleshops, with a focus on premium outlets. Customers include Margiotta, a premium convenience group partnered with Waitrose. We are also listed with regional hospitality groups including Buzzwork Holdings and the Signature Pub Group.

Our wholesale is through Inverarity Morton and New Wave Beer in Scotland, and Pigs Ear Beer in England. We also sell through specialist online retailers such as Dry Drinker.

The majority of our direct to consumer sales are through our own website, with average order value of £40.60 (last 6 months).

Export sales to date have been to Finland and the USA, with plans to grow these markets and expand into new areas in 2023.

Future growth plans focus on expanding distribution to multiple retailers, strengthening our position in the on-trade and growing D2C sales.

Use of proceeds

Installation of brewery: 71%

- Purchase of packaging line including canning machine and labeller.

- 20HL Unitank and chillers

- Flooring, drainage and brewhouse installation.

Grow team: 29%

- Two new hires: national account manager and digital marketing manager.

Key Information

Valuation:


The pre-money valuation for Jump Ship Brewing has been calculated on a fully diluted basis, including all existing rights to equity that may convert and dilute investors in the future. In this case, the valuation on the campaign reflects (i) issued shares (ii) 10% Option Pool

Please note that the pre-money valuation of the business when taking into account only issued share capital, is £2m.

Material Debt:

The company has the following outstanding loans:

1. £20,000 Bounce Back loan from Starling Bank at an interest rate of 2.5% per annum. As of Feb 2023, the outstanding balance is £18,049. The loan will be cleared in 2026.

2. £35,000 loan from Scottish Edge at an interest rate of 5% per annum. As of Feb 2023, the outstanding balance is £32,083 and is going to be repaid by 2027.

3. £221,000 Director’s loan at no interest rate. The loan will not be repaid before the next 3 years.

The funds raised from this investment round will not be used to repay these loans.

Investor Perks

Please note that any discounts, rewards and/or offers listed by a company in its campaign are subject to the terms and conditions applied by that company. It is the company’s responsibility to honour such discounts, rewards and/or offers and Seedrs does not take any responsibility for them.

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If you successfully purchase a share lot of this business, you will be granted access.

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If you successfully purchase a share lot of this business, you will be granted access.

Buy shares

Only shareholders can access this page

If you successfully purchase a share lot of this business, you will be granted access.

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Investing involves risks, including loss of capital, illiquidity, lack of dividends and dilution, and should be done only as part of a diversified portfolio. Please read the Risk Warnings before investing. Investments should only be made by investors who understand these risks. Tax treatment depends on individual circumstances and is subject to change in future.

This webpage has been approved as a financial promotion by Seedrs Limited ("Seedrs"), which is authorised and regulated by the Financial Conduct Authority. It is not intended to be a promotion of any individual investment opportunity and is not an offer to the public. The summary information provided about investment opportunities on this webpage is intended solely to demonstrate the types of investments available on the Seedrs platform, and any investment decision should be made on the basis of the full campaign. Full campaigns are available to investors who have become authorised to invest on the Seedrs platform. All investment activities take place within the United Kingdom, and any person resident outside the United Kingdom should ensure that they are not subject to any local regulations before investing.

Seedrs does not make investment recommendations to you. No communications from Seedrs, through this website or any other medium, should be construed as an investment recommendation. Further, nothing on this website shall be considered an offer to sell, or a solicitation of an offer to buy, any security to any person in any jurisdiction to whom or in which such offer, solicitation or sale is unlawful. Seedrs does not provide legal, financial or tax advice of any kind. If you have any questions with respect to legal, financial or tax matters relevant to your interactions with Seedrs, you should consult a professional adviser.

Tax Relief (SEIS)

This business is eligible for SEIS relief - providing qualifying investors with income tax relief of 50% of their investment and certain other tax reliefs. Tax treatment depends on individual circumstances and is subject to change in future. Click to learn more.

Tax Relief (EIS)

This business is eligible for EIS relief - providing qualifying investors with income tax relief of 30% of their investment and certain other tax reliefs. Tax treatment depends on individual circumstances and is subject to change in future. Click to learn more.

Valuation (pre-money)

Valuation rounded from £2,200,000

This is the fully-diluted pre-money valuation of the business (i.e. before the new investment comes in and including issued options and other equity interests). In contrast, the post-money valuation is based on inclusion of the new investment in the value.

It is calculated as the pre-money valuation plus the amount of new investment. e.g. If Company A is ascribed a pre-money valuation of £1,200,000 by prospective investors investing £300,000, its post-money valuation is £1,500,000.

Pitch type

There are 5 types of investment pitch available on Seedrs.

  • Equity
  • Convertible
  • Fund
  • Cohort
  • Secondary

Investing in a regular equity campaign is the simplest and most common way to invest in a startup. You decide which business you want to invest in, and if the campaign hits its funding target then you will become one of their shareholders. As the company becomes more valuable, so do your shares; allowing you the opportunity to share in the future success of the business.

Learn more about pitch type on Seedrs

Equity Offered

The equity offered is the percentage of the company’s shares being issued in return for the amount of investment raised.

When the amount raised is less than 100%, the equity offered is based on the target raise. Once the company has raised over 100% it is based on the total raised.

In some scenarios, entrepreneurs may accept additional direct investment after closing their Seedrs campaign. Provided this is within 6 months of the closing and on the same terms, we do not typically offer pre-emption rights on that extra investment (where you have the opportunity to invest again to maintain your percentage shareholding).

Learn more about investing and pre-emption rights.

Seedrs nominee

This shows if you are able to choose, when making an investment, that you be represented by, and your shareholding be managed by, the Seedrs nominee.

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Custodian

If you invest in this Campaign, Seedrs will act as Custodian rather than provide our standard nominee service. This is due to the fact that the business is not directly involved in the share sale and Seedrs will not benefit from any rights under a shareholder agreement. As a result, Seedrs will handle administrative tasks as we do normally, but you will not have information or voting rights, updates from the business, preemption on future fundraising, or ongoing support about business trading activity.

Learn more about Custodian here

Secondary market

This shows if the business has opted-in or opted-out of allowing its shares to be bought and sold on the secondary market.

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Direct investment

This is an option to invest and hold shares 'directly' in the company (rather than via the Seedrs Nominee). This option is only available to those investing over the threshold amount, which is determined by the fundraising company.

If you choose to hold your shares directly, you will be responsible for any contractual or administrative arrangements with the company you are investing in.

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Payment options

We are not able to accept card payments for investments into this sector. You can pay for your investment by creating a bank transfer, using funds in your investment account or create a Pay by Bank payment. Your investment will only be completed once the funds have reached our account.

Business Involvement

This Campaign offers shares for sale in business that is not directly involved in this Campaign or the sale. As a result, the Campaign and post-investment experience, including investor rights, will differ from a business-led campaign on Seedrs. Most notably, the business will not engage with investors in the discussion forums both during and after the sale or provide any updates to investors.

Learn more here

Payment options

We are not able to accept Pay by Bank payments for investments into this sector. You can pay for your investment with a card payment, by creating a bank transfer or by using funds in your investment account. Your investment will only be completed once the funds have reached our account.

Drawdowns

This campaign offers the ability to pay for an investment by drawdowns.

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