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LandEx

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A European investment platform enabling people to conveniently invest in farmland.

119%
 - 
Funded 17 Sep 2022
€100,000 target
€122,330 from 383 investors
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Business overview

Location Tallinn, Estonia
Social media
Website www.landex.ai/
Sectors Finance & Payments Digital B2C
Company number 16203774
Incorporation date 12 Apr 2021
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Investment summary

Type Equity
Valuation (pre-money) €3.5M
Equity offered 3.29%
Share price €10
Tax relief N/A
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Business highlights

  • €383,000+ of land funded in 10 months only
  • 1,650+ registered investors
  • Proven business model
  • 11.6% average expected return on farmland investments offered
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Key features

  • Secondary Market
  • Seedrs nominee min. €10.00 +
  • Direct investment min. €25,000.00 +
  • Idea
  • Key Information
  • Team
  • Updates
  • Investors 383
  • Discussion
  • Documents

Idea

Introduction

LandEx is a European land investment platform aiming to bring farmland as an investment to every retail investor in the EU, EEA, and the UK.

Farmland is one of the best alternative asset classes today due to its finite supply, low volatility, uncorrelation with the stock market, and the growing demand and potential for high returns that we have seen during the last 10 years.

LandEx democratizes and facilitates access to farmland investment through its secure platform.

Investors can choose which plot to invest in and make informed decisions thanks to powerful analytics and data.

LandEx's lowest investment amount is only €10. There is no maximum investment sum.

The platform features a Secondary Market where LandEx users can buy and sell their shares; an Auto Invest function for users that want to automate their investment; and cashback to reward our most active investors.

LandEx is both available in a web trader and as an app.

Substantial accomplishments to date

LandEx successfully raised €50k during a first pre-seed round in April 2021, and €178k a second time.

After a few intense months of development that began in April 2021, LandEx opened its marketplace to the public four months later.

Since then, more than 1,650 users from more than 26 countries have invested more than €383k in more than 17 listings which represent more than 70 hectares.

LandEx is available in English, Estonian, and German.

The platform offers every functionality of a modern investment marketplace such as cashback, Auto Invest, and a Secondary Market.

LandEx was featured in diverse German, British, Estonian, Spanish and Latvian media, blogs, and conferences. LandEx founders were also recognised in the "30 under 30" founders list organised by the Estonian Founder Society and Ärileht.

Finally, LandEx was one of the 15 startups selected out of 1350 competitors for the final of the EU Startup Summit 2022 in Barcelona.

Monetisation strategy

LandEx generates revenue by taking fees on new plots listed in the primary market, on the sales of plots, and on transactions made in its Secondary Market

The fee structure is organized as follows:

- LandEx fee: between 1% and 8% of the price of the land, but capped at €1500

- Intermediaries: 2%

- Notary fee: usually €200

- Administrative fee: €200

Use of proceeds

The funds are intended to be invested in boosting LandEx's revenue-generating capacities, as well as becoming regulated by the Financial Supervisory Authority in Estonia.

Since LandEx earns money primarily by listing plots, the company aims to utilise the proceeds to upgrade its land acquisition capabilities on one hand, and enhance its marketing on the other.

On the land side, LandEx aspires to enter Lithuania, Romania, Spain, Portugal, and other European countries to diversify its offering and increase its plot listing rate.

Marketing-wise, efforts to attract new users in the German market will be ramped up while significant focus will be dedicated to the French-speaking regions of Europe (Belgium, Switzerland, and France).

LandEx also intends to add French as its latest language to its app and website.

Key Information

Company Structure

Investors in this round are investing into and will become shareholders of Land Exchange OÜ (reg number: 16203774).

This is the holding company for Land Exchange Lands OÜ (reg number: 10816263) and Land Exchange Marketplace OÜ (reg number: 16289994).

Regulatory Requirements

Landex is not currently regulated by the Estonian Financial Supervisory Authority. EU rules dictate that any European investment platform will need to be regulated by November 2023. The company intends to use approximately €15,000 from the funds raised in order to apply to be regulated by the (FSA) in Estonia (https://fi.ee/et). If the company is not able to be authorised then it may not be able to undertake its current business.

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Only shareholders can access this page

If you successfully purchase a share lot of this business, you will be granted access.

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Only shareholders can access this page

If you successfully purchase a share lot of this business, you will be granted access.

Buy shares

Only shareholders can access this page

If you successfully purchase a share lot of this business, you will be granted access.

Buy shares

Only shareholders can access this page

If you successfully purchase a share lot of this business, you will be granted access.

Buy shares

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Investing involves risks, including loss of capital, illiquidity, lack of dividends and dilution, and should be done only as part of a diversified portfolio. Please read the Risk Warnings before investing. Investments should only be made by investors who understand these risks. Tax treatment depends on individual circumstances and is subject to change in future.

This webpage has been approved as a financial promotion by Seedrs Limited ("Seedrs"), which is authorised and regulated by the Financial Conduct Authority. It is not intended to be a promotion of any individual investment opportunity and is not an offer to the public. The summary information provided about investment opportunities on this webpage is intended solely to demonstrate the types of investments available on the Seedrs platform, and any investment decision should be made on the basis of the full campaign. Full campaigns are available to investors who have become authorised to invest on the Seedrs platform. All investment activities take place within the United Kingdom, and any person resident outside the United Kingdom should ensure that they are not subject to any local regulations before investing.

Seedrs does not make investment recommendations to you. No communications from Seedrs, through this website or any other medium, should be construed as an investment recommendation. Further, nothing on this website shall be considered an offer to sell, or a solicitation of an offer to buy, any security to any person in any jurisdiction to whom or in which such offer, solicitation or sale is unlawful. Seedrs does not provide legal, financial or tax advice of any kind. If you have any questions with respect to legal, financial or tax matters relevant to your interactions with Seedrs, you should consult a professional adviser.

Tax Relief (SEIS)

This business is eligible for SEIS relief - providing qualifying investors with income tax relief of 50% of their investment and certain other tax reliefs. Tax treatment depends on individual circumstances and is subject to change in future. Click to learn more.

Tax Relief (EIS)

This business is eligible for EIS relief - providing qualifying investors with income tax relief of 30% of their investment and certain other tax reliefs. Tax treatment depends on individual circumstances and is subject to change in future. Click to learn more.

Valuation (pre-money)

Valuation rounded from €3,500,000

This is the fully-diluted pre-money valuation of the business (i.e. before the new investment comes in and including issued options and other equity interests). In contrast, the post-money valuation is based on inclusion of the new investment in the value.

It is calculated as the pre-money valuation plus the amount of new investment. e.g. If Company A is ascribed a pre-money valuation of £1,200,000 by prospective investors investing £300,000, its post-money valuation is £1,500,000.

Pitch type

There are 5 types of investment pitch available on Seedrs.

  • Equity
  • Convertible
  • Fund
  • Cohort
  • Secondary

Investing in a regular equity campaign is the simplest and most common way to invest in a startup. You decide which business you want to invest in, and if the campaign hits its funding target then you will become one of their shareholders. As the company becomes more valuable, so do your shares; allowing you the opportunity to share in the future success of the business.

Learn more about pitch type on Seedrs

Equity Offered

The equity offered is the percentage of the company’s shares being issued in return for the amount of investment raised.

When the amount raised is less than 100%, the equity offered is based on the target raise. Once the company has raised over 100% it is based on the total raised.

In some scenarios, entrepreneurs may accept additional direct investment after closing their Seedrs campaign. Provided this is within 6 months of the closing and on the same terms, we do not typically offer pre-emption rights on that extra investment (where you have the opportunity to invest again to maintain your percentage shareholding).

Learn more about investing and pre-emption rights.

Seedrs nominee

This shows if you are able to choose, when making an investment, that you be represented by, and your shareholding be managed by, the Seedrs nominee.

Find out more

Custodian

If you invest in this Campaign, Seedrs will act as Custodian rather than provide our standard nominee service. This is due to the fact that the business is not directly involved in the share sale and Seedrs will not benefit from any rights under a shareholder agreement. As a result, Seedrs will handle administrative tasks as we do normally, but you will not have information or voting rights, updates from the business, preemption on future fundraising, or ongoing support about business trading activity.

Learn more about Custodian here

Secondary market

This shows if the business has opted-in or opted-out of allowing its shares to be bought and sold on the secondary market.

Find out more

Direct investment

This is an option to invest and hold shares 'directly' in the company (rather than via the Seedrs Nominee). This option is only available to those investing over the threshold amount, which is determined by the fundraising company.

If you choose to hold your shares directly, you will be responsible for any contractual or administrative arrangements with the company you are investing in.

Find out more

Payment options

We are not able to accept card payments for investments into this sector. You can pay for your investment by creating a bank transfer, using funds in your investment account or create a Pay by Bank payment. Your investment will only be completed once the funds have reached our account.

Business Involvement

This Campaign offers shares for sale in business that is not directly involved in this Campaign or the sale. As a result, the Campaign and post-investment experience, including investor rights, will differ from a business-led campaign on Seedrs. Most notably, the business will not engage with investors in the discussion forums both during and after the sale or provide any updates to investors.

Learn more here

Payment options

We are not able to accept Pay by Bank payments for investments into this sector. You can pay for your investment with a card payment, by creating a bank transfer or by using funds in your investment account. Your investment will only be completed once the funds have reached our account.

Drawdowns

This campaign offers the ability to pay for an investment by drawdowns.

Warning

You are following a link outside of www.seedrs.com.

None of the information in constitutes part of the campaign and it has not been approved or reviewed by Seedrs.

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