Seedrs Blog

Seedrs AutoInvest; equity crowdfunding’s first move into automation

Seedrs AutoInvest; equity crowdfunding’s first move into automation

7th August 2018 by Simon Hiscox

Last month we were delighted to launch another pioneering move for the equity crowdfunding sector with our brand new feature, AutoInvest. Following Seedrs’ £10 million funding round last year, we pledged to use funds raised for advances in automation and AI and so we’re thrilled to introduce our latest innovation to our investors.

For the last six years, investments on equity crowdfunding platforms have been entirely on a self-directed basis, meaning you had to review all the campaigns live on the platform at any one time.

With AutoInvest, you simply select the amount they would like to invest per-campaign and the product then automatically invests based on your chosen criteria. AutoInvest enables you to build a diverse portfolio of early-stage businesses you don’t want to miss out on, in a more efficient way than ever before.

The first iteration of AutoInvest has set criteria, however we’re going to be rolling out further customisable features, allowing you to select from criteria such as S/EIS tax eligibility, sector or stage of business.

You can get started with AutoInvest here

Joel Ippoliti, Chief Product Officer at Seedrs, adds: “Understanding what our customers want is at the core of what we do. There are investors who want it to be quicker and easier to build a diverse early stage investment portfolio, but still want to have oversight and control over their investments. Bringing customisation and transparency to an auto invest tool such as this is a real game changer; there’s nobody else doing anything quite like it.”

Investing involves risks, including loss of capital, illiquidity, lack of dividends and dilution, and should be done only as part of a diversified portfolio. Investments should only be made by investors who understand these risks. This blog post has been approved as a financial promotion by Seedrs Limited.

Simon Hiscox

Marketing Director

Digital Agency Kent