What happens when a campaign reaches its target?
When a campaign reaches 100% it moves into overfunding. This allows additional investors to invest at the same share price and pre-money valuation (so the business would need to give more equity away). Entrepreneurs don’t have to accept overfunding – they may reject all of it or some of it, but can of course accept it all. The campaign can be closed by the entrepreneur at any point from seven days after the campaign hits 100%, and any overfunding investments they choose not to accept will be cancelled.