Nuw is an open relationship with your wardrobe. Borrow, lend and swap clothes. Reduce fashion waste.
- July 2020 Nuw expanded nationwide across the UK and Ireland.
- Nuw x UPS and Parcel Motel: Partnership for contactless delivery.
- Revenue generating with product-market fit
- Nuw featured on RTE Nationwide and in Vogue Business
Our relationship with fashion has become… ‘complicated’.
It's no secret that fashion is one of the most pollutive industries in the world, producing more greenhouse gas emissions than international flights and maritime shipping combined.
In tackling this global problem, there is a global opportunity. The secondhand clothing market expected to triple in value to $64 billion, 1.5 times the size of fast fashion by 2029.
Enter Nuw, front and centre of this rapidly growing market.
The globally scalable, peer-to-peer social networking app to share and swap clothes.
The sustainable, affordable and accessible solution to fast fashion.
The in-market, revenue generating, ‘perfect sustainable fashion platform’ (according to IMAGE).
‘Nuw is an open relationship with your wardrobe.’
Borrow pieces just for a fling! Wear, love and return them.
Lend pieces in your wardrobe that you love and want to keep but aren’t getting the life they deserve.
Permanently swap the pieces that you’re ready to part with. We all know when it’s time to ‘consciously uncouple.
How Nuw Wins:
- Nuw is a peer-to-peer app with crowdsourced supply requiring no physical infrastructure allowing the network to scale rapidly, regardless of geography, and keeping operational costs low.
- Nuw is the only app platform to offer a borrow and swap service.
- Nuw members share high street to mid-market pieces positioning the platform for mass adoption.
- Members can track their carbon, water, and waste offset using Nuw’s impact calculator.
- A close-knit community, including a digital brand ambassador program, and a Nuw token system provides a strong network effect and creates high barriers to entry for competitors.
- Nuw’s flat affordable subscription fee enables unlimited sharing.
- Nuw strives to create a diverse and inclusive community that caters for all sizes.
Nuw’s business model is a subscription fee. Once a member all users must upload a piece to share or swap on the platform and all borrowing and swapping is free. This ensures we authentically replicate the physical behaviour of sharing with friends and family when it is brought online.
Monthly - £7.99 / €9.99
3 Months - £19.99 / €22.99
6 Months - £34.99 / €37.99
Unlimited, sustainable fashion for the price of a cocktail per month!