NXT Motors

Idea

Introduction

NXT Motors designs, produces and promotes fully electric motorbikes. Our aim is to help reshape global mobility through affordable, appealing and highly desired fully electric motorbikes. Innovation and technology are drivers to deliver the ultimate customer experience with additional mobility services.

Motorbike industry faces a design status quo with no significant electrification unlike the irreversible transition in the automotive industry, and even though the European electric motorbike market increases in size every year. Traditional motorbikes are partly responsible for noise pollution and tailpipe emissions. They cannot be excluded from the technology transition.

NXT Motors sees no limitations on the fun of riding motorbikes. Electrification delivers an incredible experience and so much more excitement. What else would you expect with the offer of instant & impressive torque, incredible power, awesome acceleration, less components, huge design & connectivity potential?

Monetisation strategy

NXT Motors already made significant product cost improvements throughout the development process. Further cost improvement potential comes with higher purchasing volumes in line with rising sales volume.

Proposed multi-channel revenue strategy:

1) Direct sales : Personal approach with demo rides and explanation of the product builds confidence with the customer to order his motorbike online with NXT Motors.

2) Dealers : Some customers prefer to have a physical dealership nearby. We work with selected dealers, specialised in and experienced with 2-wheel EV.

3) Service : Stable revenue could be generated through monthly service subscription that monitors the status of the motorbike and pro-actively informs the driver to book a service contact or visit.

4) Accessories : The option to personalise your ride or add comfort with optional NXT unique equipment.

5) Merchandising : For the brand lover and upselling potential (T-shirt, hoody, cap, gloves, helmets, sunglasses ...)