TheCarCrowd is a global investment platform, unlocking fractional investment in Classic Cars
- Grown to over 3600 registered investors and £800k AUM
- 10x increase in revenues between 2021 and 2022*
- 89% gross margin for Q4 '22*. Low CAC and strong unit economics
- Target market worth over $35bn and addressable audience circa 50m
These amazing returns are reserved for those who have the space and capital to buy, store and insure a collection of classics plus the time and knowledge to pick the right ones. Until Now.
Based on our research, with over 50 million UK Millennials and Gen X feeling underserved by traditional investment options and 67% having no investments at all, we believe there is a huge opportunity to disrupt tradditional investments.
The CarCrowd have found a way to unlock Alternative Assets for the mass market.
Our regulatory compliant, fractional investment platforms gives investors a way to own a piece of their dream classic, backed by the underlying asset.
With proven returns of 24% with our first full cycle asset, more and more people are turning to invest in their passion to save for their future.
Substantial accomplishments to date
Grown to 3600 users, doubling our audience each year from 2021.
Average monthly revenues were up to £27,000 based on Q4 2022, with an average investment amount of £1,100 per investor on our most recently funded car.
Blended CAC of £62 with each investor returning revenue of £157, resulting in almost a 3x contributing margin in 2022.
We now have £800,000 of assets under management and our fastest assets funded in just 14 business hours. The last two funded assets have an average time to fund of just 19 hours. Demonstrated a net return of 24.7% on our first full cycle investment for investors.
30% return rate for investors and on average each returning investor, investing in 2 further assets.
*based on unaudited management accounts.
- 12.5% Curation fee applied for each vehicle paid at point of funding.
- 10% Realisation fee taken as asset disposal on the appreciation only.
- 3.91% Asset Under Management charged as an operational fee to cover Storage, Insurance and Maintenance of each asset.
We plan to introduce a 20% fee on any appearance or asset usage during time held
Further revenue sources include:
- Affiliate marketing revenue for associated products and services.
- Community hub and events - including cars and coffee, drive outs and tours.
Use of proceeds
The funds will be used to invest in our marketing strategy as we look to scale globally and maintain our first mover advantage.
Seeking additional partnerships and Direct to consumer opportunities. We will also scale the team with a marketing manager and commercial partnerships lead.
Our other main focus is around technology. We plan to invest in tech development to ensure a market leading customer journey and looking into strategies such as distributed ledger technology to enhance our digital capabilities.
Reward level is accumulated across all investments Via the seeders platform into Thecarcrowd during the period of funding ending in June 5th 2023.
Investors will only receive communications of their tier level via email if they are registered on
Thecarcrowd platform Travel mug and flight tag can be collected from our Nottingham based café orders can also be posted if requested by the investor via email.
Invites to TCC events will be notified via email, these will be released at least 28 days prior to any event, TheCarCrowd cannot be held responsible if an investor is unable to attend.
Qualifying investors will be invited to at least one track day per year, 28 days notice will be given via email for the date set by TheCarCrowd, this date cannot be changed if an investor cannot attend and will not be exchangeable for any other event.
Supercar driver secret meet dates will be set by the organisers of the event, TheCarCrowd have no input on when dates will be set but we will notify qualifying investors of the dates and locations as they are published by the event hosts via email.
Investors that qualify for VIP hospitality tickets will be given a choice of dates and locations 28 days prior to any race day and will be able to choose one event per year and will receive two tickets to the event.
Please note that any discounts, rewards and/or offers listed by a company in its campaign are subject to the terms and conditions applied by that company and listed above. It is the company’s responsibility to honour such discounts, rewards and/or offers and Seedrs does not take any responsibility for them.
Investors in this round are investing into and will become shareholders of THECARCROWD LIMITED, Company number: 12286089. This is the holding company for the group.
The group structure is as follows:
TheCarCrowdLimited (Top Co)
THE CARCROWDAR LIMITED (14130016)
THE CARCROWD CAFE LTD (14243452)
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