CLV is particularly valuable by measuring the efficiency of a critical part of your business: the sales and marketing funnel.
As a founder of a fast-growing business, you’re going to face a multitude of challenges. Sometimes the best way to meet a challenge is to find someone to lean on.
Among the numerous challenges and constraints facing startups and small businesses, digital security is often overlooked. Here’s how to start early on in your journey.
Minimum Viable Product (MVP) is a simple strategy to gauge what customers want in a product. But, what are the different types of MVP?
Irrespective of your startup’s stage, whether you are seeking seed funding or making provisions for a follow-up series of funding,…
IP is what sets you apart from your competitors. Often your IP is and will remain your most valuable asset. Therefore, protecting your IP is vital to the success of your startup.
A good product strategy is essential to determine the direction and allocation of your product efforts. It’s a strategic vision of what you’re going to do to get your dream from A to B.