Good Club | EIS Crowdfunding Campaign | Seedrs

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The Sustainable Supermarket: Low-priced staples, working towards zero impact

Location: London, United Kingdom

Categories: Food & Beverage Mixed Digital/Non-Digital B2C

Investment sought:: £416,330

Equity offered:: 13.75%

Funded 15 Nov 2019

Investment amount:: £567,432

Valuation (pre-money):: £2,611,080

Idea

Introduction

Good Club is an online grocer, delivering over 2,000 sustainable staples (70% ambient food, 30% non-food), direct to consumers nationwide.

Our mission is to make sustainable living more accessible

We cut costs by focusing on buying staples, not selling fresh food and cutting out middlemen. We invest this efficient approach in:

- Price minimization: On average Good Club is 1.76% below the lowest price in the market.
- Zero waste: We're working on creating a zero-waste supermarket, developing reusable product packaging along with logistics technology to tackle the single-use plastic crisis head-on.

Since the summer we have launched our new platform and recorded 50% growth in month-on-month sales. We have also hired expertise for developing our closed-loop system with trials underway.

For more information about the business, please request our Pitch Deck in the Documents section of this campaign.

Key Information

The company has the following outstanding loan:

£27,466.43 Directors loan, a Government at an interest rate of 0% per annum. The loan has no current set repayment date.

To access the Good Club team biographies, including current ownership

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