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NOQ

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Revolutionising the UK events industry through cashless & contactless digital ordering

85%
 - 
35 days left
£200,000 target
£170,775 from 170 investors
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Business overview

Location London, United Kingdom
Social media
Website www.noqgroup.com/
Sectors SaaS/PaaS Digital Mixed B2B/B2C
Company number 11805571
Incorporation date 4 Feb 2019
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Investment summary

Type Equity
Valuation (pre-money) £1.5M
Equity offered 11.60%
Tax relief

EIS

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Business highlights

  • Proven to reduce queues and enhance event experience
  • Multiple events secured such as music festivals and exhibitions
  • PR and trade marketing launched for the UK events industry
  • 190+ events operated in 2020
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Key features

  • Secondary Market
  • Seedrs nominee min. £10.15 +
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  • Idea
  • Key information
  • Team
  • Updates
  • Investors 170
  • Discussion
  • Documents

Idea

Introduction

NOQ solves the issue of queuing at events by bringing digital ordering to the industry.

We are much more than a cashless and contactless payment system. NOQ provides a safer, more enjoyable experience. Increased sales and profit for events, with clearer, sharper insights.

Our Past and Future:

In our first year of operations (2020), we focused predominantly on F&B ordering.

Our aim is to scale across other revenue streams in 2021, providing a suite of services such as access to schedules, tickets sales, merchandise ordering and in-app advertising.

UK Events Industry:

We are well placed within the events industry to capture UK market share through partnerships with Event Management Companies, Food Concession Groups, POS Systems and WiFi providers.

How it Works:

NOQ offers 3 solutions. Pre-order ahead of time, click & collect or delivery to a location within the event.

Operationally, we provide a bespoke solution specific to suit the needs of each event and ensure seamless execution.

Monetisation strategy

- All customers who place food & beverage (F&B) and merchandising orders via the NOQ app at events will be subject to a service fee per transaction.

- Day-to-day event caterers use our app as a takeaway solution. Customers pay a service fee per transaction.

- Partnership with POS provider leads to revenue shares from all in-person sales made through cashless payments.

- We are building a space for in-app advertising within events allowing sponsors to showcase their brand to customers at the event.

- We believe promotions and adverts in the marketplace will lead to ticket sales ahead of events.

- NOQ will introduce preferred WiFi and Food Concessions lead to revenue kick backs as we introduce them to events we operate in.

- We believe additional services such as ticketing and data insights will enhance our monetisation strategy.

- After scaling in the UK, we will look to expand across other geographic locations and licensing our capabilities.

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Investing carries risks, including loss of capital and illiquidity. Please read our Risk Warning before investing.

Investing involves risks, including loss of capital, illiquidity, lack of dividends and dilution, and should be done only as part of a diversified portfolio. Please read the Risk Warnings before investing. Investments should only be made by investors who understand these risks. Tax treatment depends on individual circumstances and is subject to change in future.

This webpage has been approved as a financial promotion by Seedrs Limited ("Seedrs"), which is authorised and regulated by the Financial Conduct Authority. It is not intended to be a promotion of any individual investment opportunity and is not an offer to the public. The summary information provided about investment opportunities on this webpage is intended solely to demonstrate the types of investments available on the Seedrs platform, and any investment decision should be made on the basis of the full campaign. Full campaigns are available to investors who have become authorised to invest on the Seedrs platform. All investment activities take place within the United Kingdom, and any person resident outside the United Kingdom should ensure that they are not subject to any local regulations before investing.

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© Seedrs Limited 2021. All rights reserved. Seedrs is a registered European Community trademark (No. 008771537) and registered United States service mark (No. 85423072) of Seedrs Limited, a limited company registered in England and Wales (No. 06848016), with registered office at Churchill House, 142-146 Old Street, London EC1V 9BW, United Kingdom, VAT No. GB 208 3065 32. Seedrs.com is a website owned and operated by Seedrs Limited.

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Seedrs Limited is authorised and regulated by the Financial Conduct Authority (No. 550317).

© Seedrs Limited 2021. All rights reserved. Seedrs is a registered European Community trademark (No. 008771537) and registered United States service mark (No. 85423072) of Seedrs Limited, a limited company registered in England and Wales (No. 06848016), with registered office at Churchill House, 142-146 Old Street, London EC1V 9BW, United Kingdom, VAT No. GB 208 3065 32. Seedrs.com is a website owned and operated by Seedrs Limited.

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This business is eligible for SEIS relief - providing qualifying investors with income tax relief of 50% of their investment and certain other tax reliefs. Tax treatment depends on individual circumstances and is subject to change in future. Click to learn more.
This business is eligible for EIS relief - providing qualifying investors with income tax relief of 30% of their investment and certain other tax reliefs. Tax treatment depends on individual circumstances and is subject to change in future. Click to learn more.
Valuation rounded from £1,523,621

Pitch type

There are 4 types of investment pitch available on Seedrs.

  • Equity
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Investing in a regular equity campaign is the simplest and most common way to invest in a startup. You decide which business you want to invest in, and if the campaign hits its funding target then you will become one of their shareholders. As the company becomes more valuable, so do your shares; allowing you the opportunity to share in the future success of the business.

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Seedrs nominee

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